The Vault by Breaking and Entering

The Vault by Breaking and Entering

How to Manage Clients Like a Pro Before You Graduate

What a student-run agency can teach you about real-world client relationships in 2025

Geno Schellenberger's avatar
Geno Schellenberger
Jul 31, 2025
∙ Paid

What a student-run agency can teach you about real-world client relationships in 2025

Five years ago, Steph Maurer walked door-to-door in Champaign, Illinois. She wasn’t selling cookies. She was pitching full-service ad campaigns for Midnight Oil, a student-led agency. During the height of the pandemic, she helped secure four new clients, met each one in person, and built long-term trust. None of them paid her. All of them took her seriously.

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